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May 11, 2015

FFW: Our New Digital Agency

Thought by Michael Drejer, Global CEO
FFW logo

Today, I am excited to introduce you to our new digital agency: FFW. Over the past several months, we have been working at Blink Reaction and Propeople to bring the two agencies together under a single unified brand. Through the process, we have reflected on the great successes achieved by the individual agencies throughout our histories. But more importantly, we have come together to define the core vision that will drive our new joint agency into the future.

FFW is a global digital agency built on technology, driven by data, and focused on user experience. We bring together 420 people working across 19 offices in 11 countries, to form a new agency that is a part of the Intellecta Group (listed on the NASDAQ OMX).

We find ourselves in a unique position in the digital agency marketplace as recognized technology experts that also excel in data-driven digital strategy and creative work.

No other agency understands the intersection of technology, strategy and creativity as well as we do.

We are excited to begin a whole new chapter together as FFW. It is a bittersweet moment, as the individual stories of Blink Reaction and Propeople come to an end, but I absolutely can’t wait to see what the future holds for our new agency.

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