Need a personalization roadmap? You've come to the right place.
When exploring content personalization, getting stuck is totally normal. Setting up a personalization platform (such as Acquia Lift) is only the first step.
Technological configuration is the beginning of personalization, but in order to have a successful campaign, you'll need to marry that data to a strong content strategy. And in the face of that, figuring out your strategy may seem overwhelming. Where do you begin?
On this page, you'll find some of our many resources dedicated to data-driven personalization. Download an eBook, read our blog, watch a webinar, or contact us: Our expert team of strategists is here to help you craft the perfect personalization platform and strategy.
Personalization Planning Resources
Our Blog Series: Personalization Prerequisites
An Introduction to Personalization
Personalization Prerequisites: Understanding How Your Customers Engage
Web Personalization Prerequisites: Identifying Audience Segments
Personalization Prerequisites: Defining How You Will Measure Success
Personalization Prerequisites: Creating a Content Strategy
Right message, right place, right time.
For help crafting a personalization plan or implementing a large-scale data-driven content personalization initiative, download our eBook. It can help you drive a strategy for fine-tuning your platform so that you're sending the right message to the right users at the right time.
Watch and learn.
Featured Webinar: Using Technology to Accelerate Your Personalization Initiative
Still figuring out what your personalization systems look like? In this recorded webinar we discuss how to find a technology stack that optimizes your personalization strategy and works effectively with your current systems
How to Fail at Web Personalization
Case Studies in Success
More than Drupal.
No matter what CMS powers your stack, we can help you. We have experience with Drupal, Sitecore, WordPress, & so much more.