Serving the public is an essential part of who you are.
This mission each of your team members embrace, requires passion, resources, and a lot of hard work. But your website may not represent this commitment in action. If the audiences you serve are unable to find the info or access the resources they need, despite best intentions and efforts, it represents a fundamental failure to deliver on this commitment. Additionally, it can be a serious detriment for your organization and team. Frustrated constituents, high call and email volumes, and similarly caused friction can result in wasted time and resources, and stressed employees. It also vastly increases the level of risk, including site stability (when it’s needed most), security lapses, and accessibility and mandated standards non-compliance liability.
These dire consequences are like a minefield, in that they aren’t readily visible in plain sight, and such are not always top-of-mind with many organizations. But one misstep can cause disaster.
We understand many teams typically impact people on the ground. Now their digital platform may be one of the only ways they can efficiently educate, provide assistance and fund their programs and work.
Knowing what this minefield looks like for your organization is the first step, one which we can help. We perform comprehensive site audits to uncover all potential liabilities and improvement areas, including those which are mandated or dire, and those which are recommended.