Deep Instinct

Deep Instinct | Headless Platform Success For a Leading Cybersecurity Company

Deep Instinct homepage on monitor with blue background

Client

Challenge

Impact

Client

Deep Instinct

Bryant Pulecio

Director, Web & Digital Strategy

Our new site went above and beyond expectations. Load times are much faster, content is easier to manage, and we have more flexibility in adding features that benefit our team. All while keeping our IT and Security teams happy.

Challenge

Vastly improving site load times and capabilities in only three months

Impact

Deep Instinct's site is now much faster and easier to manage

Launching on time with additional scope added

Three months was already an ambitious timeline for a new site to launch. When additional scope was desired for the project, FFW found ways to add additional resources to the project to tackle the extra work so the timeline wasn’t impacted. And it was a success! We launched all aspects of the extended scope on time.

This successful launch was made possible through FFW’s project management layer of support. Instead of having to create a ticket for every question or need – and having to follow up on every ticket – Deep Instinct was able to have a team dedicated to doing that work for them. 

Deep Instinct site

Cutting load times while increasing organic search and demo requests

Deep Instinct’s new site cut page loading times from a 2-4 second range to 1 or subseconds to load, improved organic search results within 30 days, helped increase demo requests by 62% after launch compared to the previous month, and provided much more flexibility and control over their content.

50
%+
Decrease in load times
3
Month deadline met
62
%
Increase in demo requests

Deep Instinct’s new platform will help them support their important role in the cybersecurity industry – providing a fast, flexible, and robust site to showcase their new and evolving branding while making life easier and content editing more nimble for their internal teams. FFW and Deep Instinct continue to work together to make improvements to the site through continuous development work and content entry projects.