As the oldest and largest mutual bank in the United States, Eastern Bank is dedicated to community involvement in its home state of Massachusetts. It needed an accessible, inclusive platform that showcased the bank’s brand purpose: “We do good things to help people prosper.”
Pushpay creates apps and giving solutions that simplify the process of making charitable donations. Founded in New Zealand in 2011, Pushpay’s largest clientele is churches that want to allow their members to donate directly from their smartphones.
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