Privacy Policy

Privacy Policy

Last Updated: October 13, 2021

This privacy policy describes how FFW uses and shares personal information of consumer users of this website.


FFW Danmark ApS (“FFW”, “We”) provides you with information on the processing of your personal data collected and otherwise processed when you browse our corporate website or use different website modules that may require the processing of your personal data.

This notice aims at assisting you in understanding why and how we can use your personal data. Detailed technical information on cookies may be found in our Cookie Policy and in “Settings.”

What is your personal data that we process? What is the data processing legal ground? 

The personal data categories of users of our corporate website as well as the legal grounds for their processing are as follows:

Personal data category

Type of personal data

Legal ground

Information from “cookies”

Data from technical (“necessary”) cookies

This type of cookies allows you to browse the website and use different website options or services. They further allow us to control data traffic and communication and use safety elements during browsing

Our legitimate interest to provide the smooth operation of the website

Data from preference cookies

This type of cookies allows us to remember certain features of your use of the website, so that your website browsing experience is personalised, i.e., identification across devices

Your consent to install this type of cookies on your device

Data from statistical cookies

This type of cookies quantitatively measures your activity on the website

Your consent to install this type of cookies on your device

Data from marketing (analytics and measurement) cookies

This type of cookies allows us to perform follow-up activities and analyse your behaviour while browsing on the website (e.g., we may store your IP address)

Your consent to install this type of cookies on your device

Data from third-party cookies

This type of cookies are not managed by FFW, but from third parties (e.g., LinkedIn, Twitter, Facebook)

Your consent to install this type of cookies on your device

Information from contact form

Data contained in website contact form messages

Type of inquiry; First and last name; Company; Phone number; Email address; Country; Message

Our legitimate interest to reply as fully, clearly and precisely to any inquiries or requests you might have



Information from the chatbot functionality

Information entered into the website chat functionality

First and last name, information in messages

Our legitimate interest to reply as fully, clearly and precisely to any inquiries or requests you might have

Information from newsletter subscription form

Information necessary to subscribe to our email newsletter

First and last name; Email address; Country

Your consent to subscribe to our email newsletter

Why do we process your personal data? 

FFW processes your personal data for purposes related to the functioning of our website:

  1. Cookies: for smooth operation of the website; personalisation of preferences; measurement of website activity and website behaviour analysis; sharing cookie data with third-party service providers
  2. Contact form and chatbot functionality: to communicate with users of the website and respond to their queries
  3.  Email newsletter subscription: to be able to send subscribers relevant FFW content and news

For what period do we retain your personal data? 

FFW retains your personal data for the period necessary to achieve the purposes for which the data is collected, unless a legal obligation or another legal ground for longer data retention exists.

FFW retains data received throughout your browsing of our website as follows:

Type of personal data

Retention period

Data from technical (“necessary”) cookies

Ranging from 1 day to 5952 days

Data from preference cookies

Ranging from 1year to 2 years

Data from statistical cookies

Ranging from 1 day to 2 years

Data from marketing (analytics and measurement) cookies

Ranging from 1 day to 2 years

Data from third-party cookies

Ranging from 1 day to 2 years

Contact form and chatbot functionality

Until your inquiry is resolved

With whom do we share your personal data? Why and on what legal grounds? 

  • Other organisations within the FFW Group, among which are FFW Group ApS, FFW Deutschland GmbH and FFW France Sarl for internal administrative purposes. Such a purpose, for instance, may be that an inquiry sent via our contact form is addressed to any of the other FFW Group companies. Such data disclosure is performed on the ground of our legitimate interest to organise in the most optimal way our activity in compliance with the applicable Danish and European legislation;
  • Service providers: When we use service providers in the field of digital solutions management. Such providers, for instance, may be external vendors tasked with building or updating our website. Such data sharing is performed in order to secure our legitimate interest to build a user-friendly website environment;
  • Social media: Some types of cookies are installed by third-parties and aim at assisting FFW in delivering the most user-friendly website experience to users across our website and social media.

Do we transfer data to organisations out of the EU/EEA?

It is possible that FFW shares your data within our Group of companies including with FFW Group companies located out of the EU/EEA. In such instances, FFW carries out the data sharing with appropriate safeguards, most often – the conclusion of data protection standard contractual clauses adopted by the European Commission.

What are your rights with respect to your personal data? 

In compliance with the legislation, you may exercise the following rights related to the personal data processing performed by FFW: 

  • to access your personal data processed by FFW and to receive a copy of them;
  • your personal data may be rectified in case of inaccuracies or when the data is incomplete; 
  • to request the erasure of your personal data when the conditions for this are present; 
  • to request the restriction of your personal data’s processing in cases provided for under the law;
  • to object against the processing of your personal data in cases provided for under the law; 
  • to exercise your data portability right and to request that the data is provided in structured, commonly used and machine-readable format; 
  • to withdraw the consent given by you when this is the data processing legal ground;
  • to file a complaint with the Danish Personal Data Protection Authority (Datatilsynet) 

If you exercise any of the rights listed above, we will generally reply within a month. 

How can you contact us? 

You can contact us through any of the following: 

Address: Vibenshuset, 2, Lyngbyvej, DK 2100, Copenhagen, Denmark

Webpage: ffwagency.com  privacy@ffwagency.com

You can also contact our Data Protection Officer via the following:

E-mail: svetoslav.tsvetkov@ffwagency.com

Updates of the privacy notice 

The present notice may be periodically updated in order to reflect changes in our practices relating to the protection of FFW website users’ personal data.